Colwood Dental Group
Before & After
A clear, side-by-side look at everything that changed and what it means for your practice.
Share this report generated on April 4, 2026 — 23:49 UTC.
At a Glance
Accessibility
100 / 100
Perfect Accessibility score (was 96)
Best Practices
100 / 100
Perfect Best Practices score (was 77)
SEO
100 / 100
Perfect SEO score (was 92)
Replacement Value
$25K–$40K
What a traditional agency would charge
Four perfect scores on desktop. Three perfect scores on mobile across Accessibility, SEO, and Best Practices. Desktop loads up to 4 times faster.
Revenue Impact Calculator
Drag the sliders to see how a faster, more visible website could affect your bottom line.
Conservative (+10%)
$550,000
+$50,000
Optimistic (+25%)
$625,000
+$125,000
ROI (Conservative)
1000%
Payback Period
1.2 months
Projected Impact
+10–25%
Organic traffic growth (6–12 months)
Based on industry benchmarks for upgrading from a legacy CMS to a modern, high-performance platform with improved search visibility.
+20–34%
Conversion rate improvement
Faster pages and a better visitor experience mean fewer people leave and more people take action - like booking an appointment or calling the office.
Up to 4×
Faster page loads
Desktop first paint: 0.3 seconds (was 0.9s). Desktop main content: 0.6 seconds (was 2.8s). Speed is one of the biggest factors in whether a patient stays or leaves.
Traffic Growth Projection
Projections based on published industry benchmarks for website upgrades of this scope. Actual results depend on content strategy, market competition, and ongoing optimisation.
What's New
Click any row to see why it matters for your practice.
| Feature | Current | Upgraded |
|---|---|---|
| Mobile-first design | ✅basic | ✅upgraded |
| AI-powered search readiness | ❌no | ✅new |
| Fast loading on slow connections | ❌no | ✅new |
| Works for people with disabilities | ✅basic | ✅upgraded |
| Interactive dental tools | ❌no | ✅new |
| Blog with dental health articles | ❌no | ✅new |
| Emergency dental page | ❌no | ✅new |
| New patient registration page | ❌no | ✅new |
| Professional contact forms | ❌no | ✅new |
| Privacy policy page | ✅basic | ✅upgraded |
| Accessibility statement page | ❌no | ✅new |
| Custom branded design | ✅basic | ✅upgraded |
| SEO-optimised structure | ✅basic | ✅upgraded |
| Patient education video library | ✅basic | ✅upgraded |
Feature Comparison
A side-by-side look at every feature. Click any row for details.
| Feature | Current | Upgraded |
|---|---|---|
| Mobile-friendly design | ✅basic | ✅mobile-first |
| Fast page loading | ✅slow | ✅fast |
| Website platform | ✅Drupal | ✅modern |
| Hosting | ✅single server | ✅global network |
| SSL / HTTPS | ✅yes | ✅yes |
| Contact forms | ❌no | ✅professional |
| Blog | ❌no | ✅new |
| Interactive tools | ❌no | ✅3 tools |
| Social sharing previews | ❌no | ✅full |
| Search engine tags | ✅partial | ✅full |
| Accessible to everyone | ✅96/100 | ✅100/100 |
| Responsive design | ✅basic | ✅mobile-first |
| Custom browser tab icon | ✅yes | ✅branded |
| Navigation | ✅dropdown | ✅mega menu |
| Social media links | ✅yes | ✅yes |
| Team profiles | ✅basic | ✅detailed |
| Service pages | ✅9 pages | ✅10+ pages |
| Emergency dental page | ❌no | ✅new |
| Image optimisation | ❌no | ✅automatic |
| Privacy policy | ✅basic | ✅expanded |
| Structured data (Schema) | ✅with errors | ✅corrected |
Generative AI Search Readiness
AI Search Optimisation (AISO) is how well your website is prepared for AI-powered search. Today, people use ChatGPT, Google AI, Microsoft Copilot, and Perplexity to find local services. Unlike traditional search, where you need to click through results, AI assistants read your website directly and recommend businesses based on how well the content is structured. A site that is ready for AI search gets cited and recommended. One that is not gets overlooked.
| AI Readiness Factor | Current | Upgraded |
|---|---|---|
| Structured data (JSON-LD) | ✅partial | ✅full |
| Content structured for AI reading | ✅basic | ✅fully structured |
| Clear topic hierarchy | ✅partial | ✅full |
| FAQ-ready content blocks | ❌no | ✅structured |
| Local business markup | ✅with errors | ✅full |
| Automated sitemap | ✅basic | ✅automatic |
| Service descriptions optimised for AI | ✅basic | ✅optimised |
| Language setting | ✅en | ✅en-CA |
| Mobile-optimised for AI crawlers | ✅basic | ✅optimised |
Google Lighthouse Scores
Google Lighthouse is the industry standard for measuring website quality. It tests every site on Performance, Accessibility, Best Practices, and SEO, and scores each from 0 to 100. Here is how both sites compare.
Mobile
Performance
Accessibility
Best Practices
SEO
Desktop
Performance
Accessibility
Best Practices
SEO
Speed Comparison
Mobile
Desktop
FCP (First Contentful Paint): How quickly the first visible content appears.
LCP (Largest Contentful Paint): How quickly the main content appears.
SI (Speed Index): How quickly the page looks visually complete.
Key Improvements
Drupal → Modern Platform
Accessibility Score
SEO Score
Best Practices
Desktop First Paint
Desktop Main Content
Replacement Value
What it would cost to hire a traditional agency to build each site from scratch, based on 2026 Canadian web development agency pricing.
Current Site (Drupal)
$8,000–$15,000 CAD
~22 pages managed by Optio Publishing
Upgraded Site (Modern)
$25,000–$40,000 CAD
What a traditional agency would charge
Estimates based on small agency rates in Victoria ($100–$150/hr) and mid-size agency rates in Vancouver ($150–$200/hr). Healthcare and dental websites command premium pricing due to specialised content requirements, accessibility compliance, and patient-focused design.
Ongoing Annual Costs
Annual operating costs, side by side. Click any row for details.
| Expense | Current | Upgraded |
|---|---|---|
| Hosting | $200–$600/yr | $0 (free tier) |
| Domain name | $15–$25/yr | $15–$25/yr |
| SSL certificate | $0–$100/yr | $0 (included) |
| Drupal module updates | $100–$500/yr | $0 (no modules) |
| Security patches | Ongoing risk | Minimal |
| Email delivery | $0–$50/yr | $0 (included) |
| Content delivery network | $0–$100/yr | $0 (included) |
| Total | $315–$1,375/yr | $15–$25/yr |
What Happens Next?
Review
Take a look through this report. Share it with your team.
Ask
Have questions? We are happy to walk through any section with you.
Make It Yours
Ready to move forward? The site is already built. Let us transfer it to you.
Methodology
All scores and metrics in this report were collected using Google Lighthouse version 13.0.3 on April 4, 2026 — 23:49 UTC. Results were cross-checked with PageSpeed Insights.
The existing site ( https://colwooddental.ca) and the upgraded site ( https://cdg.anrproductions.ca) were both tested on mobile and desktop with simulated throttling.
Replacement values are based on 2026 Canadian web development agency pricing from Clutch.co, GoodFirms, and local industry surveys. Speed metric thresholds follow Google Web Vitals standards.